default-thumb-2Power and energy industry group, the Scottish Energy Association® (SEA) will celebrate its official launch at a rebrand event this evening in Glasgow.

Taking place at the University of Strathclyde’s newly developed building, The Technology and Innovation Centre, the event marks the reveal of the association’s new identity following months of anticipation within the energy industry.

Formerly known as the Industrial and Power Association, the organisation has rebranded to the Scottish Energy Association® to become the go-to membership organisation for the energy industry in Scotland, dedicated to strengthening commercial ties and ensuring the best possible opportunities for businesses involved across the energy supply chain.

SEA represents a number of the industry’s leading players, assisting all members in offering them an informed voice across the industry on energy matters to legislators, regulators, decision makers and the media.

SEA will also focus on making sure that consumers are fully informed as to what the industry is doing, striving to break down energy matters and policies so that they are fully understood and communicated properly to both members and consumers

Ushering in the newly branded association will be a number of important guest speakers, including Professor Sir Jim McDonald of Strathclyde University; former UK energy minister, The Rt Hon Brian Wilson; as well as a special video message from Scotland’s Minister for Business, Energy and Tourism, Fergus Ewing MSP.

The rebrand comes after many months of planning and research by the directors at Scottish Energy Association® who expect that the new identity will assist in making the organisation the go-to association for all energy matters related to Scotland.

Chief-Executive at the Scottish Energy Association®, Hector Grant, commented,  “The new name of Scottish Energy Association® emcompasses all that we stand for and will become recognizable by members, potential members, the industry, legislators and other stakeholders.

Our aim is to be the voice of the energy industry and represent our members, focus on collaboration between companies, liaise with academia on skills for the industry, inform stakeholders and act as a gateway to improving industry, media and consumer dialogue within and beyond Scotland

Among our services, we organise excellent networking events, conferences and supply customised and valuable market intelligence information for all our members. Our plan is to reach more energy professionals who will benefit from these and deliver new services to be introduced by the Scottish Energy Association®.

We will now move forward, promoting the new name and introducing new services to supplement our current highly regarded activities while welcoming new members into the SEA. The hard work involved in the launch will continue and we look forward to raising the profile of SEA both here in Scotland, the UK and internationally.”

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